I'm quite interested to see what the final sub numbers for Voom were...I know from speaking with the installer in March that set me up here in Chicago that they added quite a few with the promotion these past weeks.
Anyways, that being said, I don't think the client portfolio of the Voom fold can be expressed as insignificant only by numbers. If they're HD/movie enthusiasts as the demographic suggests, then they stand to be quite lucrative customers to whomever would cater best to their needs...these folks want the plus packs and the HD-add on, not the bare minimum service (save those that had the other Sat service in bare minimum WHILE a V* sub). I think that D* and E* would be crazy not to aggresively go after that kind of client roster...